Dear Advertisers,

Pathfinder Media Kit

Welcome to Pathfinder: A Companion Guide for the Widow/er’s Journey, a new magazine that will serve the population of widows and widowers. You have the opportunity to advertise in Pathfinder Magazine or online on, and provide this niche audience with information about your company that will help them to live well despite their loss. Each year, 5 million Americans are widowed. In the 2010 US Census, 13 million people listed themselves as widowed. Of these, 28%, or 3.4 million, are between 45 and 64 years old. 66%, or 8.6 million, are above the age of 64. That they have lost a spouse is the only unifying factor. They are otherwise a cross section of America in terms of income, level of education, culture, and lifestyle.

They are managing grief and negotiating changes in their family structure. They are making decisions regarding housing, finance, insurance, medicine, health and wellness, travel, home maintenance, cars, return to dating, return to the workforce, and long term lifestyle choices.

Articles in Pathfinder, A Companion Guide for the Widow/er’s Journey address these issues with intelligence and compassion. Experienced writers tell stories of how other widow/ers are managing their lives. Feature articles are on the arts, travel, spirituality, and books. Experts address topics on finance, and both physical and mental health and wellness.

We welcome advertisers who will provide solutions to the issues confronting people who have lost a spouse. Our audience looks forward to learning about how your business can help them to live more fully after the loss of their spouse. Please contact us to advertise with Pathfinder!

Pathfinder Advertising Options
    Inside Back Cover
    Inside Front Cover
    Back Cover
    Two-Page Spread
    Full Page
    1/2 Page
    1/4 Page
    Banner Ad
    Side Panel Ad

With a 12 month ad, you may place a 1,400 word article and 2 photographs at no extra charge. A payment of at least one issue ad cost is due with signed insertion order. The balance will be billed monthly to your credit card on the first of each month.


Includes a photo, bio, description of services, contact info, and a link to your website.

Contact us at (860) 448-5149 or This email address is being protected from spambots. You need JavaScript enabled to view it.

Copyright © 2013-2018 Pathfinder, All rights reserved - Designed by Blue Group Graphics and Carbone Graphics

All content including but not limited to text, photos, graphics are the sole property and copyright of Act II Publications. Reproduction without permission from publisher is prohibited. We take no responsibility for images or content provided by our advertisers.

PATHFINDER: A COMPANION GUIDE FOR THE WIDOW(ER)’S JOURNEY contains articles on many topics. Any information provided by Pathfinder, or any of its contributing authors, is general information only and should not be substituted for the advice of legal, financial, medical or other relevant professionals. You should never delay seeking professional advice or disregard professional advice because of information on this website. The information on this website is provided “as is” without any representations or warranties, express or implied. ACT II PUBLICATIONS, L.L.C. and its officers, employees, contractors or content providers shall not be liable for any loss or damage arising from or otherwise in connection with your use or misuse of any content, information, opinions, advice and materials provided on the website.

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